Additional Industry Research Databases
In addition to IBISWorld, UNB Libraries subscribes to additional databases that contain industry information. Keep in mind that these databases cover different industries and present their information in different ways. If you are unsure which database is right for you, get in contact with the Business Librarian and they would be happy to help you get started.
This module will introduce you to three additional industry research databases available through UNB Libraries: BCC Research, Frost & Sullivan, and Forrester Research. However, the library provides you with access to many other sources of industry information which you can learn more about in the Industry Reports section of the Company & Industry Information Guide.
BCC Research produces comprehensive market research reports to assist with market sizing, forecasting, and industry intelligence. BCC Research reports cover global markets but each report will provide a breakdown by region which will include information specific to Canada or North America. They cover topic areas such as Food & Beverage, Healthcare, Nanotechnology, and Biotechnology. Examples of report titles include:
- Smart Displays
- Automated Guide Vehicles
- Corporate Wellness
- Dairy Alternatives
BCC Research reports are very thorough, often exceeding 100 pages, and they cover multiple aspects of the industry including regulatory aspects, industry structure, and competitor profiles.
There are a few additional steps to log in to BCC Research so I recommend watching the video below for a demonstration. You can access BCC Research here.
Watch the video below to learn more about searching in BCC Research:
Frost & Sullivan
Frost & Sullivan provides access to industry reports looking at disruptive and emerging technologies covering global markets. Their reports can include information on key industry trends, major competitors and promising startups, revenue forecasts, and more. They cover topic areas such as Enterprise Communications, Medical Devices, Energy & Power, and Electric Vehicles. Examples of report titles include:
- Growth Opportunities in the Global Professional Headset Market
- Global Visual Engagement Tools Growth Opportunities
- Global Electric Vehicle Outlook
- Growth Opportunities in the Global Irrigation Water Solutions Market
- Artificial Intelligence for Healthcare IT
You can access Frost & Sullivan here. Students have permission to access and download reports from Frost & Sullivan.
Watch the video below to learn more about searching in Frost & Sullivan:
Forrester Research is a leader in emerging-technology analysis particularly when it comes to the impact they can have on businesses and the future of work. Forrester Research delivers real-world insights from analysts who are in constant contact with business directors, IT experts, marketing specialists, and senior executives across various industries. Their reports can include information on Cybersecurity, Marketing, Cloud Computing, and Customer Experience. Examples of report titles include:
- The Demand For Racial Equity Is Forcing A Brand Strategy Rethink
- Gear Up For Experience Design
- The Five Key Trends That Will Shape Your 2021 Content Services Strategy
- Making The Business Case For Identity And Access Management
- The Forrester Tech Tide: Biometrics
You can access Forrester Research here. Please note that Forrester Research requires you to create an account using your UNB email address. This will give you permission to access the database and download their reports.
Watch the video below to learn more about searching in Forrester Research: